Because I was in my Amazon order history just now, here are the cables I use in the media room system:The cables are nothing fancy, just correct specs.
The 10' from the 4K Splitter to the TV is this: https://www.amazon.com/gp/product/B07S196T4Z/
The others are these 6' long ones: https://www.amazon.com/gp/product/B081NXV3ZR/
And the Receiver to the splitter is one of these: https://www.amazon.com/gp/product/B081NTWGYN/
PS: The splitter is there to 'lie' to the ATV4K that the 'TV' is always a 4K display, as that's the only way to get it to output Atmos to my Smyth Realiser A16 Atmos headphone processor, and to split the output of the receiver to both the TV and the A16, that way I can watch DV/Atmos content over headphones.